Claim your niche
Find your words
Stand out for success
You want to serve.
But first you have to sell.
You cringe at the thought of selling.
The competition is fierce.
And you don’t know where to begin.
Start with your brand story.
This is how to connect with the people you want to serve. Find
where you can thrive
for whom you can solve a real problem
and how to spread it across your website, pitch, networks and social media
A 60 minutes investment with immediate impact
Craft your brand story for success
expert and accountability partner to yourself
Between a calling and selling lies a gap.
This gap feels like a chasm sometimes. It’s in your way of living your passion. But your passion matters. That is why there is a market for it. The key is to craft your personal brand story. It will give you the clear message you need. It connects you with the people who need what only you can offer. My name is Claudia Brandt. This is what I bring as your guide:
What is a brand story?
Why would it make a difference?
A brand story tells of the work that you do as a story with a hero, a problem and a guide.
It follows a framework that uses ancient storytelling principles to help you clarify your message.
These same principles secure instant understanding and appeal with your listener.
Instead of selling, you tell a story. You can speak from your heart. And you are heard.
What Claudia does really well is to tip people over … into actually putting words to … our message, in a way that engages with hearts and minds authentically.
Coaching Enterprising People
Thank you, Claudia! … You managed to keep it practical, punchy, fun and very unintimidating … I left with immediate results!
Digital Marketing Consultant
Claudia is gifted in helping people to grasp what they are good at, what of that is relevant to their market and how to phrase their offering in simple, very catchy phrases. Working with her does not just give you the words and the tools but the confidence to sell your coaching.
Kathy English Brower
Director of Peas in a Pod, executive business coach & consultant
At the end of Claudia’s process, I felt excited at being able to present myself and my work. I found MY niche. I am confident in and ready to take my coaching out into the world.
Claudia is brilliant! After a few hours with her I was able to finally break free from a place of stagnation and move forward with a clear, impactful message and framework for a brand story. It is so critical to me and my business!
Strategy and Accountability Partner
I’m so excited to work with Claudia. I actually do know now what I want to offer and how I am going to present myself.
Owner of My Branding Company